Experience. Expertise.
Allow me to introduce myself, I am Maureen Baeck the owner of Social Media Zen. For over twenty years I have been involved in the internet from developing and creating websites to managing content for Fortune 500 enterprises.
My skill set includes:
- Social Media Management: Strategy, page creation and management, and community management
- Custom WordPress theme design: Specializing in custom Divi child theme development
- Copy creation: writing, editing, and optimizing
- Graphic design: web graphics, social media graphics, newsletter design
- Web development: HTML, CSS
- Content Management Systems (CMS): WordPress, Interwoven, Documentum, Sharepoint
- Analytics: Google Analytics, SiteCatalyst
- Graphic design tools: Adobe Creative Suite (Photoshop, Illustrator, Lightroom)
- Photography: Travel Photography, product photography
- SEO: keyword research, linking strategies, on-page optimization
- Social Media: HootSuite, Co-schedule, Buffer, PostPlanner
- Content curation
- Global project management
Social Media
Social media is my passion. I love nothing more than helping busy brands grow their following and engage with their customers. What ever your business goals are I will work with you to develop and execute an innovative plan that will increase customer loyalty and generate leads.
I have a personal Klout score of 68; over 4,500 followers on Twitter and on Instagram I have over 5,700 followers. I also interact with an extensive network of key influencers in several niche industries such as blogging, social media, travel, lifestyle and technology. I have utilized the Sproutsocial, Hootsuite, Canva, CoSchedule, Hashtracking and, Buffer tools for tracking engagement, content creation and scheduling. I curate two daily newsletters: Social Media Zen Daily and The Travel Blonde Daily.
Recently featured in Huffington Post: 16 Cool Midlife Women You Should Follow on Twitter
Website Design and Development
With over twenty years experience designing and developing web presences I bring a wealth of knowledge and experience to deliver beautiful and functional websites to your business.
I specialize in creating WordPress sites that are customized to your specific business needs. Let us customize a WordPress theme for your specific niche and add the kind of functionality so that your customers can easily engage with your business. With over 25,000 WordPress plug-ins your website will be able to do everything from book appointments to order takeout. Having a customized theme means your website is designed to meet your unique business requirements.